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How we work

A bespoke strategy, built around your property.

One team. The level of support you choose.

The journey

How an Indi partnership works.

01

Free discovery

A no-cost, no-commitment review. You get a clear picture of where the upside is, and a recommended path.

02

Onboarding: the foundation

We build and implement a bespoke distribution, revenue and marketing strategy around your property. This is where the value is created; everything that follows runs on it.

03

Ongoing partnership

We keep the strategy running and improving, at the level of support that fits your property, Quarterly, Monthly or Weekly.

Onboarding

It starts with a bespoke foundation, not a subscription.

Every Indi partnership begins with a bespoke commercial strategy, built around your property, your market, your guests, your goals. Before any ongoing work begins, we build and implement the three strategies your commercial performance depends on.

Distribution strategy

Channel mix, OTA setup and optimisation, clean connectivity.

Revenue management strategy

Pricing structure, rate plans, segmentation.

Marketing strategy

Direct-booking drivers, positioning, key campaigns.

This is the work that drives your revenue, so onboarding is a dedicated, productised engagement in its own right, not a free add-on. Every ongoing partnership runs on a minimum 12-month term, so the strategy has runway to do its job.

Your level of support

Choose your level of support.

Every property is different, so support is too. The difference between tiers isn't how often we talk, it's how much of the day-to-day commercial work you'd like us to run.

Weekly

Indi-led

Your outsourced commercial team, Indi-led

Who runs the day-to-day
Indi, adjusting continuously as the market moves
Best for
Larger or complex properties, repositionings, and demand that moves fast.
Most popular

Monthly

Active

Active management, shared

Who runs the day-to-day
Shared: Indi and you, with monthly reporting
Best for
Most midscale properties wanting real momentum.

Quarterly

Oversight

Strategic oversight, owner-led

Who runs the day-to-day
You do; Indi reviews and course-corrects each quarter
Best for
Hands-on owners and steady demand.

All partnerships run on a minimum 12-month term.

Projects

Need one thing fixed? We do projects too.

Not ready for an ongoing partnership? Indi runs standalone projects with a fixed scope and a defined timeline, quoted per property. Many owners start here.

Where do you fit?

A starting point, not a rule.

Your free discovery confirms the right fit for your property and market, but here's the pattern most owners follow.

A boutique in a competitive market might need Weekly, a large property with a strong in-house team might choose Quarterly. Size is a clue, not the answer. The discovery determines the actual fit.

One free discovery. A clear path forward.

We'll show you where the upside is and recommend how to capture it. No cost, no commitment.

Start your free discovery